If a person has 100 potential buyers and another person has 1,000 potential buyers. Who do you think is going to make more money?
Said that way, it’s obvious, right? Well, believe it or not, content creators are leaving big money on the table by not understanding that very basic concept. It’s really just simple math. But let me explain what I’m talking about …
I’ve been in the adult industry for a long time and have a bad habit of assuming things are common knowledge. Last month, I was reminded that this isn’t always the case. I recently audited a friend’s OnlyFans account, and my mouth dropped to the floor when I found out she wasn’t following her expired users. To be that was the most basic of all OnlyFans knowledge.
Why is this a big deal?
Well, she has 250 subscribers, which is a decent enough number. Each week, she sends them a mass message offering a new video.
But she has over 7,000 expired subscribers. 7,000 potential buyers who may no longer pay to join her page but may very well buy her video each week.
Think of your OnlyFans page as a store like Best Buy. The more people who walk in the door, the more people you have who might be buying something in your store today.
If only 250 people come in, you might make a few sales. But if you have 7,250 people come into your store, you are far more likely to make sales.
It’s simple math. More people = more potential sales.
In the case of my friend, it’s taken some time to follow all of those expired users. Actually, she’s still at it. It will take her about two months to follow them all as she can only follow 100 per day due to limitations of OnlyFans. But just based on what she’s done in the first month alone, she’s already doubled her monthly earnings.
How it works.
Log in to your OnlyFans account and go to https://onlyfans.com/my/collections/user-lists/subscribers.
Click the button that says “Expired” and scroll down (yes, this takes a while) until you find a person who says “Follow” and click that button to follow them.
Repeat this about 100 times, and eventually, only fans will tell you that you are at your limit for the day. Repeat this every 24 hours.
Next, go to your OnlyFans settings, specifically https://onlyfans.com/my/settings/fans.
You want to follow anyone who joins your page automatically, but you also want to make sure you don’t unfollow them once their membership expires.
 
As you see in my example image, you want to turn the first one on and the 2nd one off.
Now, when you send out a mass DM, you not only send to your “Fans” but you also send to your “Following.”
You can also use this list to send out promotions to get them to resubscribe to your profile. In that case, you can send out a mass DM to your “following” and exclude “fans.” This means it will be sent to everyone you are following, except those on your fans list. Fans are those who are your current subscribers. It’s a list automatically created by OnlyFans.
So, let’s say you are going to do a live show on Friday. DM all of your expired users (those on your following list) and be like hey, if you join my page again, you’ll get to enjoy my live show for free!
But that’s just extra. The real point is to DM all of those old subscribers and get them to buy your videos. That is going to increase your earnings massively.